CLIENT
Google
PROJECT
Life before the basket
AGENCY
Across The Pond
ACHIEVEMENTS
MY ROLE
Copy Lead
SKILLS

The power of

Search.

Our hair does what it wants and our stomachs have a mind of their own. Taming these often involves Google Search.

I wrote the concept and original scripts for these two B2B films, showing snacking and haircare brands why it pays to advertise on Google.

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Original scripts

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We rebranded Helsinki with local voices.

Copywriting
Creative direction
Branding

We used expressive typography to help trains run on time.

Creative direction
Concept development
Art direction
Copywriting